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SME MARKETING PLANNING TO IMPLEMENTATION
THE ISSUE WITH SME
MARKETING
Marketing for small and medium-sized businesses is an uphill battle. Limited budgets often restrict their access to essential resources such as cutting-edge technology, and specialised professionals. The result? Wasted time and money that could be better spent on customer service and core business operations.
Time constraints add to the challenge as SME owners juggle multiple responsibilities, leaving little room for strategic planning. Furthermore, the ever-evolving nature of marketing creates a knowledge gap, hindering their ability to stay updated on effective strategies. Lastly, the absence of sophisticated analytics tools makes measuring and analysing marketing efforts a significant hurdle.
We transform SME businesses by finding and engaging the right target audience with the right messages through the most appropriate communication channels. Take our Quiz and understand what's important when marketing your SME.
Service are tailored to individual customer needs, nevertheless, most of our work can be broken into three categories. Case studies such as LINK 1 and LINK 2 are great examples of our partners initially taking on smaller projects and then retaining our services following results.
Over 15 years experience in marketing and SME business development we understand the best marketing channels to help a business grow affordably.
Activate Business Development was instrumental in achieving a smooth transition, producing excellent quality literature for distribution to our customers. In Parallel, Activate has created a cloud based Customer Relationship Management database facility, to enable us to fully exploit our on-going business plans. I look forward to continuing our association with Activate Business Development over the coming months and years.
Steve has helped set up and managed a ‘Lead Box’ campaign and CRM package that will enable us to further develop our relationship with the Wellingborough public through an email newsletter, SMS and survey system. I would thoroughly recommend Activate as a Marketing Planning and Implementation company.
Steve is a very knowledgeable and experienced marketing consultant with a clear understanding of lead generation. Our enquiries for January have increased by 30% year on year. We would thoroughly recommend his Marketing Action Planning process as a quick and effective method of generating results. Thank you Steve.